The distribution landscape for the event ticketing industry is rapidly changing as new aggregation systems, secondary ticketing marketers and access to primary ticketing providers becomes more open and accessible via XML standards and common interfaces. The problem is that there is no central access point for these various ticketing sources. This is the problem that ReserveX solves by providing essential middleware that connects distribution partners with event ticketing providers.
The ReserveX switch uses state of the art aggregation technology to connect to primary and secondary ticketing vendors through a single, standardized XML interface. Inventory is routinely queried from a variety of sources to keep an
See the system features overview for more details on how the ReserveX system works.